We here at Atrinsic start tinkering around, and the next thing you know we've charted brand new digital territory, partnered with another innovative business, hit a home run with a major advertiser. Then out goes the press release and in come the media calls. For us, it's an exciting ride, and we hope to share a bit of that with you here in our press room.

New York (December 30, 2009) - Atrinsic, Inc., (NASDAQ: ATRN)
announced today that it received a notice
on December 28, 2009 from the NASDAQ Stock Market indicating that the
Company no longer meets the minimum bid price requirement for continued
listing on the NASDAQ Global Market as set forth in Marketplace Rule
5450(a)(1). The notice stated that the bid price of the Company's common
stock has closed below the required minimum $1.00 per share for the
previous 30 consecutive business days. The NASDAQ notice has no
immediate effect on the listing of the Company's common stock and the
Company's common stock will continue to trade under the symbol ATRN.
In accordance with NASDAQ rules, the Company has until June 22, 2010 to
regain compliance with the minimum closing bid price rule. If at any
time before June 22, 2010, the bid price of the Company's common stock
closes at $1.00 per share or more for a minimum of 10 consecutive
business days, NASDAQ will notify the Company that it has regained
compliance with the minimum bid price rule.
In the event the Company does not regain compliance with the rule prior
to June 22, 2010, NASDAQ will notify the Company that its securities are
subject to delisting. However, the Company may appeal the delisting
determination to a NASDAQ hearing panel and the delisting will be stayed
pending the panel's determination. Alternatively, the Company may apply
to transfer the listing of its common stock to the NASDAQ Capital Market
if it satisfies all criteria for initial listing on the NASDAQ Capital
Market, other than compliance with the minimum bid price requirement. If
such application to the NASDAQ Capital Market is approved, then the
Company may be eligible for an additional grace period.
The Company intends to actively monitor the bid price for its common
stock between now and June 22, 2010, and will consider available options
to regain compliance with the Nasdaq minimum bid price requirements.
About Atrinsic.
Atrinsic, is a leading internet marketing company. Atrinsic is organized
as a single segment with two principal offerings: (1) Transactional
services - offering full service online marketing and distribution
services which are targeted and measurable online campaigns and programs
for marketing partners, corporate advertisers, or their agencies,
generating qualified customer leads, online responses and activities, or
increased brand recognition; and (2) Subscription services - offering
our portfolio of subscription based content applications direct to users
working with wireless carriers and other distributors.
Atrinsic brings together the power of the Internet, the latest in mobile
technology, and traditional marketing/advertising methodologies,
creating a fully integrated multi platform vehicle for the advanced
generation of qualified leads monetized by the sale and distribution of
subscription content, brand-based distribution and pay-for-performance
advertising.
This press release contains forward-looking statements. Forward-looking
statements involve known and unknown risks and uncertainties, which may
cause the Company’s actual results in future periods to differ
materially from forecasted results. A number of factors, including those
described in the Company’s filings with the U.S. Securities and Exchange
Commission (SEC), could adversely affect the Company. Copies of the
Company’s filings with the SEC are available from the SEC, may be found
on the Company’s website or may be obtained upon request from the
Company. The Company does not undertake any obligation to update the
information contained herein, which speaks only as of this date.